What is eCommerce?

In 2019, it was estimated that 1.92 billion people made goods or service purchases online. This saw internet sales revenue surpassing $3.5 trillion worldwide.   While the world was already well into a digital trend, the Covid-19 pandemic of 2020 has accelerated a global change in the way we shop. From clothing to groceries, consumers...

An In-Depth Look at the New Google Analytics

Google has nearly four billion active users. It's no wonder that so many businesses and companies are bending over backward to get their names, websites, and products out there.  With such a large audience, your business could reach so many different people. And, the more people you reach, the more of...

Tips on How to Utilize Google My Business for Free Marketing

Tips on How to Utilize Google My Business for Free Marketing Did you know that 7.5 million small businesses in the United States are at risk of closing in 2020? There are only 30.7 million small businesses operating in the United States, and more than 64% of new jobs are created because of small...

Why Getting a Website Audit Is Important

Is your website performing as well as it should? Are you ranking low in the SERPs? Do your online ads fail to convert to sales? Is your site feedback as negative as your reviews? You realize things need to change. But how do you identify the problem areas? By performing a...

What Goes into Making a Successful WordPress Website

WordPress is a powerful platform for people who are interested in running their own websites. It is flexible, relatively scalable, and easy to update. The content management system can be used for blogs, online stores, membership sites, video sites and even e-learning platforms. Launching a successful site, however, requires planning...

How to Use SEMrush: 3 Tips for Wannabe Power Users

Did you know that 70% of marketers see SEO as more effective than PPC? Search Engine Optimization is the best way to organically grow your business online, attract more customers, and increase your revenue.  Keep reading to find out what SEMrush is and how to use SEMrush to improve your SEO efforts....

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