Did you know that 70% of marketers see SEO as more effective than PPC?
Search Engine Optimization is the best way to organically grow your business online, attract more customers, and increase your revenue.
Keep reading to find out what SEMrush is and how to use SEMrush to improve your SEO efforts.
What Is SEMrush?
SEMrush is an SEO tool that marketers can use to analyze their marketing efforts. But what does SEMrush do?
This useful tool specializes in keyword research and competitor analysis. It also allows marketers to optimize their Google Ad campaigns.
How to Use SEMrush?
You can use SEMrush to run research on your competitors. Using the organic research section, marketers can find out:
- how many keywords their competitor ranks for
- how much traffic they got
- how much the website’s organic traffic is worth
- the specific keywords the website ranks for.
The great thing about SEMrush is if you know what keywords your competitors are ranking for, chances are that you can also rank for those. With this SEMrush competitive data, marketers are able to spend less time researching and analyzing, and more time creating killer SEO strategies.
You can also use SEMrush for traffic analytics, which can be helpful for you to compare the differences between traffic for your business and your competition’s business. You can use this SEO tool to help with your paid searches too. Learn more about how you can use SEMrush by starting your 7-day free trial.
SEMrush Guide: 3 Top Tips
The best way to start learning about a new tool is by spending some time working it out or using a tutorial and practicing how to use it. However, nobody wants to go in blindfolded, so to help you out we’ve got 3 top tips for you to follow:
1. Use Good Quality Keywords
SEMrush has a section called Keyword Magic, where you can effortlessly discover hundreds of quality keywords. All you need to do is decide which ones are right for your business. From here this tool allows you to start building up your keyword strategy.
2. Analyze Your Competitors
As well as keywords, SEMrush is the perfect place to analyze your competition. Use the Domain Overview to find your main organic competitors, here you can discover the reason for their ranking and the quality of their keywords. SEMrush also allows you to conduct keyword gap analysis, so you can find out what content your website is currently missing.
3. Try the SEO Content Template
If you’re new to SEO, SEMrush is the perfect tool for you. You can create SEO posts without having to learn about keywords and keyword placement. This simple content template just requires you to enter a keyword or phrase that the post is about and then it provides you with information on how to structure your post and content to ensure your post gains maximum traffic.
But there’s no point in perfecting your SEMrush skills if you don’t have a perfect website. Whether you need website design or development, or you want support for your existing website, we can help you improve your website.
Improve Your Marketing With SEMrush
SEO is a crucial part of marketing and there are tons of tools you can use to help you improve your marketing. Follow our guide on how to use SEMrush and take heed of our 4 top tips to ensure your SEO is flawless.
Want help with your marketing strategy or website? We can help, get in touch with our friendly team now to discuss your needs.